Join us for an additional program in July with Mary Fisk-Taylor and Jamie Hayes!
Thursday, July 25th * 9:30am-5:30pm
9:30am-1:30pm Mary Fisk-Taylor presents #bemoresuccessful: Creating and Maintaining a Profitable, Sustainable, Successful Business
3:00pm - 5:30pm Jamie Hayes presents Sculptured by the Light: Advanced Low-Key Lighting Techniques for the Human Body
PPA Members who attend 6.5 hours of this class will be eligible to receive 1 PPA Continuing Education Merit!
#bemoresuccessful: Creating and Maintaining a Profitable, Sustainable, Successful Business
Do not miss this chance to spend time with and learn from PPA Master Photographer, ASP Education Fellow, Profit First Professional and StoryBrand Certified Guide, Mary Fisk-Taylor. Mary will share how she has created two sustainable photography businesses with the help of her business partners. She will cover how extensive branding, public relations, dynamic sales plans and powerful marketing strategies have kept their studios in both extremely profitable and sustainable.
Mary and her partners own and operate two extremely successful photography studios in their market area of Richmond, Virginia. The small home studio specializes in high-end wall portrait installations and custom designed weddings and their newer addition is a high-volume high school senior and boutique event business. They gross well over one million dollars a year in professional photography and are very proud of the sustainable and profitable brands that they have built in their market area.
Highlights of the program will include low cost but very high impact marketing plans and great sales techniques for all types of studios. Whether you are a seasoned professional or just starting out in the professional photography industry this is a day of priceless knowledge and information.
"Sculptured by the Light: Advanced Low-Key Lighting Techniques for the Human Body"
What started as a charity project for a theater to raise money, developed into a journey of light and shadow. As portrait photographers we daily manipulate the clothed human body to achieve a desired outcome. However, when we don’t have clothing as an aid for covering the body you must rely on a different set of skills to transform the body into a work of art.
Join Jamie Hayes as he shares with you the advanced lighting and posing techniques he used to create the most artistic and creative portraits of his career.
Jamie will share with you how his simple lighting concept, light modifiers and posing techniques allowed him the creative freedom to achieve these results.
Mary Fisk-Taylor, M. Photog., Cr., CPP, EA-ASP, ABI, API, StoryBrand Certified Guide, Profit First Professional Guide
Mary Fisk-Taylor has been a member of the Professional Photographers of America since 1998. She owns and operates two highly profitable photography studios in Richmond, Virginia with her business partners. Hayes & Fisk Photography is a small home-based studio that for over 20 years has provided
their clients high-end wall portrait installations and custom-designed weddings. In 2009 Mary with her mother and sister created Real Life Studios which filled a niche in their market area for a boutique volume/event business and high school senior portrait studio that offers both professional imagery and excellence in customer service.
Mary earned her PPA Master of Photography, Craftsmen of Photography and PPA Certification. She also received the ASP Education Fellow in 2018 as well as completing and earning the designation of StoryBrand Certified Guide, which gives her the rights and ability to teach, lecture and coach the StoryBrand concept. She is also a Profit First Professional Guide and has completed the training and passed the certification to teach and share the Profit First methods.
Mary is passionate about image competition and is a PPA Approved Juror. She has earned numerous awards including VPPA Photographer of the Year, VPPA Top 10 Photographer of the Year, PPA Loan Collection images, PPA Grand Imaging Finalist, PPA Photography of the Year (Bronze, Silver and Gold),Kodak Gallery Awards, Fuji Masterpiece Awards, LexJet Awards, and the PPA Charities Impact Award to name a few. She is the proud recipient of the Virginia Award, PPA National Award, the Charles H. (Bud) Haynes Award and the PPA Charities Legacy Award all for her dedication, volunteerism, and commitment to the excellence and education in professional photography.
Mary and her husband, Daryl, are most proud of their two beautiful children, Alexandra and Jax. She enjoys the flexibility and joy that owning a profitable and successful photography studio has allowed her and her family. Mary has enjoyed lecturing and teaching all over the world. She currently serves on the PPA Board of Directors, the Virginia PPA Board and the Society of XXV Executive Committee. She is past President of PPA Charities and because of her continued volunteer work, business savvy and commitment to community development was named Top 40 Under 40 in the Commonwealth of Virginia.
Mary is very grateful for all of her mentors and teachers that have given so much to her and her business partners. The path to their success is paved with the wisdom and advice they so generously have given. If you asked Mary for her best business advice she would most definitely say, “You get 100% of what you do NOT ask for, so ASK for the business, ASK for the sale, ASK for the possibility!”
Jamie Hayes, M.Photog., Cr., CPP, F-ASP, API, ABI
Jamie attributes the success of their studio, along with business partner Mary Fisk-Taylor, to their sound management and business skills combined with their love and passion for photography. His commitment to creating priceless portraits, wedding albums and commercial imagery has earned him an extremely loyal clientele as well as a sterling reputation in the state of Virginia. Their business savvy and creative marketing concepts have enabled them to establish an extremely profitable and fulfilling portrait and wedding gallery.
As a PPA Approved Business Instructor and PPA Approved Photographic Instructor, Jamie offers informative and motivational programs to working photographers. Jamie has participated in several state, regional, national and international conferences giving both full-day and weeklong classes. As an affiliate PPA juror he has the pleasure to judge several international print competitions throughout the US. He is a proud member of several professional photography organizations, including: Professional Photographers of America (PPA), Virginia Professional Photographers Association (VPPA) and the Society of XXV.
Jamie has been honored with many awards in both state and national levels. His achievements include the Kodak Gallery Elite Award of Excellence, numerous Kodak Gallery Awards of Excellence, PPA Loan collections, multiple ASP Regional Medallion Awards, SEPPA Distinguished Awards, Best Wedding Albums PPA, Best of Category, Fuji Masterpiece Awards and the VPPA Photographer (Highest Print Case) several times as well as one of the Top Ten Photographers for the entire state of Virginia.